Handling Communications as Part of a Litigation Strategy
Allegations of malfeasance can shatter a company's reputation and threaten both its operations and access to capital. A company's lawyers and communications advisors play important roles during such times by collaborating on plans to provide timely and accurate information to customers, employees, investors and other constituencies whose confidence and cooperation affect a company's viability.
The potential risks to a company's reputation grow as they expand across borders in search of new opportunities. Companies are particularly vulnerable in emerging markets where some of the most lucrative business opportunities lie.
Cara O’Brien (Senior Managing Director, Hong Kong) and Daniel Del’Re (Senior Director, New York) recently teamed up with Ropes & Gray partners from Hong Kong and Washington D.C. to participate in a panel discussion on “Managing Communications as Part of a Litigation Strategy.” Held for members of the Chinese Business Lawyers Association in New York, the panelists shared insights and recommendations on how to best navigate through crises in both emerging and developed markets. The discussion focused on best practices and approaches that companies can utilise during times of crisis to keep important constituencies abreast of developments and maintain positive engagement with them in order to protect their company’s corporate reputation and secure their permission to operate.